Agriculture and Rural India

AI in Agriculture
That Every Indian Farmer Can Actually Use

Voice AI agents that work over a simple phone call, in 12+ Indian languages. No smartphone. No app. No internet. Crop advisory, KCC renewal, mandi prices, and PM-KISAN verification, delivered to any mobile or landline.

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Sprio Kisan Voice Agent

Active Call in Hindi
S
Namaste! Kisan seva mein swagat hai. Aaj aapki kya madad kar sakta hoon?
Sprio Agent
F
Mera gehun sukhne lag gaya hai. Kya karun?
Farmer, Haryana
S
Aapke khet ka temperature abhi 39 degree hai. Kal subah drip irrigation lagaiye. 2 din mein fark dikhega. Mausam vibhag ka alert bhi bhej raha hoon SMS mein.
Sprio Agent
F
Theek hai. PM-KISAN ka paisa aaya kya is baar?
Farmer, Haryana
S
Haan, 23vi kist aapke bank account mein aa gayi hai. Rs 2,000. Dekh sakte ho apne account mein.
Sprio Agent
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Sprio connects to the tools your team already uses, so leads, orders and updates flow in on their own.

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AI Agents

How AI in Agriculture Solves Real Problems Across the Farming Cycle

Six purpose-built voice AI agents that handle the most time-sensitive and high-value interactions a farmer has throughout the year.

Advisory Multilingual
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Kisan Crop Advisory Agent

Notifies farmers of advisories based on weather conditions in their local language and dialect. Personalised by crop type and region. Alerts about incoming rainfall, pest occurrence, and recommended spraying timings. No app is required. Works entirely over voice.

Finance
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Kisan Credit Card Renewal Agent

India has 7.75 crore operational Kisan Credit Cards as of March 2024. This agent calls KCC holders before their card expires, explains the renewal process in local language, collects required details, and schedules a bank visit. Farmers do not lose access to subsidised credit at the start of the sowing season.

Market
📊

Mandi Price Information Agent

Farmers dial in or are called by mandi officials daily to get updated mandi prices for their crops at the nearest APMC. Pulls live data from eNAM (1,656 mandis) and state APMC portals. Prices are read out in the farmer's language. Helps farmers sell at the right time without needing internet or smartphones.

Supply Chain
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Agri-Input Order Confirmation Agent

Validates orders for fertilisers, seeds, and pesticides from agri-input dealers. Confirms delivery information and payment, sends delivery notifications, and cuts down cancellation rates. Manages better dealer-level order flow entirely over an outbound voice call to the farmer.

Government
🏛️

PM-KISAN Beneficiary Verification Agent

Contacts farmers registered under PM-KISAN to check information linked to Aadhaar and bank accounts. Flags discrepancies that would block the next installment, helping farmers receive their Rs 6,000 annual benefit on time without an office visit.

FPO Management
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Farmer Producer Organisation Agent

Helps 4,724 FPOs registered on eNAM coordinate with member farmers. Handles meeting reminders, procurement schedule updates, quality standard briefings, and payment confirmations entirely by voice in the local dialect. Reduces missed collections and improves member engagement.

How It Works

Modern Farming Support Over a Single Phone Call

Three steps. Any phone. Any language. No training required for the farmer.

1

Farmer Dials In or Receives a Call

The farmer calls the Sprio number, or Sprio calls them at the right moment in the season. Works on any mobile phone or landline across India, including 2G networks.

2

AI Agent Responds in the Local Language

Sprio identifies the caller, greets them in their preferred language, and handles the query in natural conversation. The farmer speaks normally. No menus. No button presses.

3

Real-Time Action Confirmed Before the Call Ends

Advisory delivered. KCC renewal scheduled. PM-KISAN status confirmed. Mandi price read out. The farmer gets a resolution during the call, with an SMS summary sent after.

Seasonal Planning

Agriculture Technology Aligned to the Farming Season

Each Sprio agent is most valuable at a specific point in the Kharif or Rabi season. Here is when each one matters most.

Sprio Agent Season Key Months What Sprio Does at This Time
Crop Advisory Agent KharifRabi June, July, Oct, Nov Sends sowing-time weather alerts, pest warnings, and IMD advisories in local language before critical planting windows open or close
KCC Renewal Agent Rabi October, November Calls farmers before Rabi sowing to renew KCC so they have access to subsidised credit for seeds, fertiliser, and equipment before the season starts
Mandi Price Agent KharifRabi October, November, March, April Active during harvest months when farmers need daily mandi price updates to decide when and where to sell their crop for the best price
Agri-Input Order Agent KharifRabi June, July, November, December Confirms and tracks fertiliser and seed deliveries at the start of each sowing season when agri-input dealers handle their highest order volumes
PM-KISAN Verification Agent Year-round Before each installment PM-KISAN releases installments every 4 months. Sprio contacts eligible farmers before each release date to verify Aadhaar and bank details and prevent rejected transfers
FPO Coordination Agent Year-round All months Keeps FPO members informed about procurement schedules, quality grading events, payment releases, and board meeting dates through voice calls in their dialect
Integrations

Connected to Every Agricultural System That Matters

Sprio plugs into the government portals, market systems, and banking infrastructure farmers already interact with.

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PM-KISAN Portal

Real-time installment status and beneficiary verification for 9.44 crore+ farmers

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eNAM (National Agriculture Market)

Live mandi prices from 1,656 mandis across 27 states and union territories

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Kisan Rin Portal

KCC loan status, renewal workflows, and Interest Subvention Scheme claim tracking

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IMD Weather API

India Meteorological Department forecasts and district-level agro-advisory bulletins

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NABARD and Bank APIs

Cooperative bank and NABARD-linked systems for KCC issuance and farmer credit data

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NAFED and FPO Systems

FPO member databases, procurement schedules, and MSP procurement tracking through NAFED portals

🏛️

State Agriculture Dept Portals

State-level farmer registration, subsidy databases, and crop insurance scheme integrations

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PM Fasal Bima Yojana

Crop insurance enrolment status checks and claim notifications to farmers during damage assessment periods

Sector Scale

Agriculture in India, at Scale

The numbers that define the opportunity. Sprio is built to serve every one of these farmers, in their language, over the phone they already own.

9.44 Cr

PM-KISAN Beneficiaries

Farmers received the 23rd installment in June 2026. Rs 4.09 lakh crore has been disbursed since 2019 via Direct Benefit Transfer.

7.75 Cr

Kisan Credit Card Accounts

Operational KCC accounts as of March 2024 with over Rs 10 lakh crore in outstanding credit. Budget 2025-26 raised the loan limit to Rs 5 lakh.

1,656

eNAM Mandis Digitised

Agricultural mandis connected to eNAM across 27 states and UTs, with 1.80 crore farmers and 4,724 FPOs registered on the platform.

12+

Indian Languages Supported

Sprio's voice AI handles conversations in Hindi, Marathi, Punjabi, Telugu, Tamil, Kannada, Gujarati, Bengali, Odia, Malayalam, Bhojpuri, Haryanvi, and more.

58.8%

Rural Mobile Penetration

Rural India's mobile penetration as reported by TRAI. Sprio reaches all of this base because it works on any mobile phone or landline, not just smartphones.

16%

Agriculture's Share of India's GDP

Despite being 16% of GDP, the agricultural sector still lacks digital outreach tools that work for the majority of its participants. Sprio fills that gap.

Sustainable Agriculture Practices and Data Security, Together

Sprio handles sensitive farmer data including bank accounts, Aadhaar-linked records, and land details. Every interaction is built around Indian regulatory standards.

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TRAI DND Compliance

All outbound calls to farmers follow TRAI Do-Not-Disturb regulations. Calls are placed only during permitted hours. Opt-out requests are honoured immediately and permanently.

trai.gov.in
🔐

DPDP Act 2023

Farmer data collected during calls is processed under the Digital Personal Data Protection Act 2023. Aadhaar-linked data and bank details are never stored beyond the session without explicit farmer consent.

meity.gov.in
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Ministry of Agriculture Guidelines

PM-KISAN portal access, KCC data queries, and eNAM integrations are built in line with Ministry of Agriculture and Farmers Welfare data sharing standards and API governance policies.

agriwelfare.gov.in
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Data Stored in India

All voice recordings and farmer interaction data are stored on Indian servers. Sprio does not transfer farmer data outside India. Audit logs are available to enterprise customers on request.

digitalindia.gov.in
FAQ

Common Questions About AI in Agriculture and Smart Farming Technology in India

No. Sprio works entirely over a standard voice call. Any mobile phone or landline is sufficient. There is no app to download, no registration to complete, and no internet connection needed. The system works on 2G networks, which still cover a significant portion of rural India.
Sprio currently supports 12+ Indian languages including Hindi, Marathi, Punjabi, Telugu, Tamil, Kannada, Gujarati, Bengali, Odia, Malayalam, Bhojpuri, and Haryanvi. Regional dialect support is added on a priority basis based on customer geography. Contact the Sprio team to discuss your specific region's requirements.
Sprio is integrated with KCC bank systems and identifies accounts approaching their expiry date. The agent calls the farmer in their language before expiry, walks them through the renewal requirements, collects the required information, and either connects them to the bank or schedules a branch visit. This prevents farmers from losing access to subsidised agricultural credit at the start of the sowing season.
Yes. Sprio integrates with the PM-KISAN portal to verify Aadhaar linking status, bank account correctness, and installment eligibility. Farmers can check their status and resolve common discrepancies over a voice call without visiting a Common Service Centre or government office. This is particularly valuable before each installment release date.
Sprio connects to eNAM (National Agriculture Market) and state APMC data portals to pull live mandi arrival prices for the farmer's nearest market. Prices for the relevant crop are read out in the farmer's chosen language during the call. Farmers can also ask about prices at nearby mandis to compare and decide where to sell.
Yes. Sprio follows the Digital Personal Data Protection Act 2023, TRAI DND regulations, and Ministry of Agriculture data sharing guidelines. Farmer data including Aadhaar-linked information and bank account details are never stored beyond the call session without explicit consent. All data is processed on Indian servers and governed by Indian data protection law.
Yes. State agriculture departments, agri-input companies, cooperative banks, and FPOs run kisan helplines where farmers call in with questions about crop advisory, KCC status, mandi prices, and scheme eligibility. These helplines are typically staffed by human agents who handle a limited number of calls per day, leaving most farmer queries unanswered during peak sowing and harvest periods.

Sprio's AI voice agents can handle the inbound call volume for a kisan helpline at any scale, answering calls 24 hours a day in the farmer's local language, pulling live data from connected agriculture portals, and escalating to a human agent only when the query genuinely requires one. For state agriculture departments or agri businesses looking to run or expand a kisan helpline, Sprio provides the AI call-handling backbone that makes it viable at district or state level. Contact the team at connect@sprio.ai to discuss your helpline requirements.
Pradhan Mantri Fasal Bima Yojana has low take-up among small farmers partly because awareness is poor and enrolment windows are short. Sprio calls farmers before the enrolment deadline in their local language, explains scheme benefits, confirms land holding details, and tells them which bank or CSC to visit. For states with online PMFBY enrolment, Sprio sends an SMS link immediately after the call.
Yes. State agricultural departments and district administrations use Sprio to notify farmers about fertiliser subsidies, seed distribution schedules, PM-KISAN installment dates, and state-specific input schemes. The call is personalised with the farmer's name and beneficiary ID where available, and delivered in the farmer's local language. Farmers can also confirm receipt or flag a problem during the call.
A kisan helpline AI is an automated inbound call system that answers farmer queries around the clock. When a farmer calls, the AI greets them in their language, asks what they need help with, and provides information on topics like crop diseases, pesticide dosage, mandi prices, weather, scheme eligibility, and KCC status. Queries it cannot resolve are logged and passed to a human advisor for a callback.
Yes. Sprio uses standard phone calls, not VoIP or internet calling, so it works on any mobile network including 2G, and on basic feature phones. Farmers do not need a smartphone, a data plan, or any app to receive or make calls. This makes AI calling the most practical channel for reaching rural and semi-urban farmers not well served by app-based advisory services.
Farmer Producer Organisations and agri-input companies use Sprio to send seasonal advisory calls, announce new product availability, share crop care tips timed to the cropping calendar, and collect feedback on products used in the previous season. A single campaign can reach thousands of farmers overnight with a personalised, language-appropriate message, rather than relying on field representatives to call farmers individually.
Yes. Sprio connects to eNAM and state APMC data sources and can make or receive calls about current mandi prices. Farmers who register for price alerts receive a call each morning with the arrival price for their crop at their nearest mandi, plus prices at nearby markets for comparison. This helps farmers decide whether to sell at the local mandi or transport to a higher-priced one.
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